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This is Service Design Doing: Using Research and Customer Journey Maps to Create Successful Services, by Marc Stickdorn
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Über den Autor und weitere Mitwirkende
Marc Stickdorn is a trainer and consultant for service design thinking from Germany. With a background in strategic management and information systems, he supports organisations to build up knowledge in the field of service design and helps them to sustainably integrate service design into their structures. Marc guest lectures at various business and design schools and co-founded smaply, a software company developing web-based solutions to sustainably implement service design in organisations. Recently, he co-founded ExperienceFellow, a tool to gain genuine customer insights through mobile ethnography. Marc is editor and co-author of the seminal service design book This is Service Design Thinking.Markus Edgar Hormess is a service innovator and organisational consultant from Germany. For years, the qualified scientist has worked in telecommunication, engineering, banking and IT fields, helping companies to innovate complex services while creating business value. He is co-founder and partner of WorkPlayExperience, and award-winning co-initiator of the Global Service Jam - the world’s biggest ever service design and design thinking event (so far), as well as two spin-off jams, the Global Sustainability Jam and the Global GovJam. Together with Marc and Adam he is teaching service design at leading universities and business schools – like the MBA program at IE Business School, Madrid, or the School of Architecture and Design in Oslo (AHO).Adam Lawrence is a customer experience consultant, comedian and actor with a background in psychology and the global automotive industry. For years he has used expertise gained in the world of theater, film and storytelling to help organisations understand human needs, become more creative and innovate faster. Adam is co-founder of WorkPlayExperience, a service design company with a uniquely theatrical approach. He is the award-winning co-initiator of the Global Service Jam - the world’s biggest ever service design and design thinking event (so far), as well as two spin-off jams, the Global Sustainability Jam and the Global GovJam.Jakob Schneider is an award-winning communication and service designer from Germany. He is partner and creative director of the design agency KD1. Among others, he won a Red Dot Award and the prestigious “Best of Show” award at the European Design Awards 2011. He guest-lectures service design at design schools, regularly gives talks and workshops on service design. He co-founded both Smaply and ExperienceFellow and is the leading designer of both companies. Jakob is designer, co-editor and co-author of the seminal service design book This is Service Design Thinking
Produktinformation
Taschenbuch: 541 Seiten
Verlag: O'Reilly UK Ltd. (31. Dezember 2017)
Sprache: Englisch
ISBN-10: 1491927186
ISBN-13: 978-1491927182
Größe und/oder Gewicht:
18,4 x 2,5 x 22,9 cm
Durchschnittliche Kundenbewertung:
5.0 von 5 Sternen
6 Kundenrezensionen
Amazon Bestseller-Rang:
Nr. 3.251 in Fremdsprachige Bücher (Siehe Top 100 in Fremdsprachige Bücher)
Das Buch ist ein mehr als würdiger Nachfolger von "This is Service Design Thinking." Kein Buch, das man von vorne nach hinten durchliest, aber eins, das man immer wieder gerne zur Hand nimmt und etwas darin nachliest. Mit einem klaren Fokus auf dem "Doing" gehen die Autoren in diesem Buch stärker auf den Service Design Prozess ein und geben zusätzlich wertvolle Tipps zur Moderation von Service Design Workshops und zur Gestaltung von Kreativräumen. Es ist gut illustriert und bebildert. Markierungen und Zusammenfassungen der wichtigsten Punkte fassen zentrale Aussagen übersichtlich zusammen. Haptisch ist es leider nicht so hochwertig wie das erste Buch. Wer das erste Buch noch nicht im Regal stehen hat, kann problemlos mit dem zweiten Buch einsteigen.
Inhaltlich sind wir bereits nach der ersten Lese-Stunde "hooked". Großartiges Buch zum Thema. Produziert ist das Buch uMn für den Preis (ca. 30,- EUR) allerdings absolut unterirdisch. Mieser Umschlag, lieblos, labbrig, matt-folienkaschiert. Innen super dünnes Papier, glatt, schlechte Haptik. Die 5 Sterne sind allesamt für den Inhalt!
After TiSDT, TiSDD is just the logical next step. Carefully crafted by an all star team of experienced and excellent people, it shows through every single line and word how much they practice what they preach - it's THE handbook, useful not only for beginners, but for anyone working in SD, with Customer Experiences and Innovation. Just get it.
ein tolles buch, dass mich zur workshop- und projektgestaltung inspiriert hat.ein tolles nachschlagewerk und sehr gut auf den punkt gebracht. auch für erfahrene ux- und design thinking coaches.
Really happy with the book, it's full of great case studies and examples.
A treasure for any practicing service designer. Invaluable knowledge.
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